AdventureLAB | AdventureLAB Originals https://www.adventurelabstudio.com Concepts, Storytelling and Design for Themed Entertainment and Branded Experiences Mon, 28 Sep 2020 10:00:11 +0000 en-GB hourly 1 https://wordpress.org/?v=6.4.2 https://www.adventurelabstudio.com/wp-content/uploads/2017/10/cropped-alab-32x32.png AdventureLAB | AdventureLAB Originals https://www.adventurelabstudio.com 32 32 136914309 PodZone https://www.adventurelabstudio.com/project/podzone/ Tue, 01 Oct 2019 13:32:01 +0000 http://www.adventurelabstudio.com/?post_type=project&p=4821

PodZone

The Challenge

How do you allow people to experience a location in an entirely new way? By using navigational information and mobile devices to create location-based storytelling.

The PodZone project began over 10 years ago and helped pioneer how to let people navigate with storytelling. When we started, we had hundreds of POIs in different cities along different routes—we basically used Denmark as a large sandbox to see what would happen and how people would use it.

Our Solution

A lot of what we learned then is what we apply now in location-based storytelling. We know what it takes to find the right locations and to create the right routes, whether linear or non-linear.

We have done PodZones with Vikings, sailors, in Danish cities, and in the Danish countryside. One example is, in Slagelse, we created two parallel routes, one for children and one for adults. The one route was catered to children, taking a story about, say, a church and adding exciting elements kids would enjoy. The other route was, in turn, catered to adults and was more fact-based and historical. Parents and children would be standing side-by-side, looking at the church and receiving the same story, but in two different ways.

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Valhellion: Myths & Legends https://www.adventurelabstudio.com/project/valhellion-project-test/ Tue, 01 Oct 2019 12:16:48 +0000 http://www.adventurelabstudio.com/?post_type=project&p=4750

Valhellion: Myths & Legends

The Challenge

Valhellion Myths & Legends is a new way to explore a city. It takes elements from the Norse mythology and local legends and transforms them into an engaging story that transforms the exploration of the city into a different experience.

The Concept

We are passionate about storytelling and local mythology, and that is why we decided to create Valhellion Myths and Legends. It is our own personal project where we transform the concept of a city guide into a real, engaging local attraction. We created narratives for the various locations and invented the characters, some of which were based upon statues, bringing them to life. Click to visit the Valhellion website to see more.

The Experience

The final product was a new concept of city exploration. The stories themselves are connected to whole cities and local mythology, traditions and history. The person is not just a viewer, their role is predetermined and important for the completion of the mission.

Credits:

Video Production:
Anna Maria Kristensen
Asta Staal

Voice-over:
Ecaterina Capatina
Kathrine Eg Lindgaard
Klaus Sommer Paulsen

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